How can your beauty business become a sustainable salon? You're environmentally conscious—in both your personal and professional lives. If you're ready to green your business, take a look at what you need to know about sustainability and salon ownership.

Why Become a Sustainable Salon?

You may have a personal passion for helping the planet. But this isn't the only reason to green your beauty business. Along with your personal preferences, reasons to become a sustainable business include:

  • Generate less waste. According to the U.S. Environmental Protection Agency (EPA), in 2018 Americans generated 292.4 million tons of municipal solid waste. A sustainable salon can help to reduce the total number of future tons the country as a whole creates. 

  • Recycle waste. Some waste is unavoidable. You have products that need to go into the trash. Or do they? Even though Americans generated over 292 million tons of waste, the EPA stats show they also recycled more than 69 million tons of it. Join the recycling revolution and leave less of your salon's trash behind.

  • Reduce energy use. Landfills aren't the only eco-threat to the planet. Overuse of non-renewable energy sources can pollute the land, water, and air. A sustainable salon uses less overall energy.

Sustainability can also extend directly to your clients. Toxic fumes from harsh chemical products can impact the immediate environment and the customers who visit it. A sustainable store can reduce the risks to you, your employees, and everyone who walks through your salon's doors.

How Can You Increase Sustainability?

Now that you know more about why sustainability is important, it's time to take the next step and make changes to your salon. If you're not sure where to start:

  • Take a sustainability inventory. Do you already recycle most of your plastic products? Do you use environmentally-friendly, non-toxic products? Look at every aspect of your salon and note whether it's sustainable or not.

  • Contact a professional. Did you miss some sustainability areas in your inventory? If you aren't sure what to look for or you have almost no existing sustainable areas of your business, talk to a professional who works in the environmental industry.

  • Listen to a knowledgeable source. An environmental consultant can do more than help you to inventory your existing sustainable practices. This type of professional can also help you to make eco-friendly changes in your business.

The specific changes an environmental consultant recommends or you decide to make vary by salon. These may include the use of new products, different decor, increased recycling, a switch to refillable or reusable items, and changes in your salon's electricity and water use.

Contact a company like She's a Head Case to learn more.

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